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Live it.  Work it.  Breathe it.

Develop your Corporate Social Responsibility (CSR) mission to genuinely reflect the people and values of the organization -- and the kind of people you would like to attract to your organization. 

Your CSR mission is both an expression of what the organization is and an invitation sent out to the world -- it will attract like-minded customers and employees. 

Develop and live your value system every day.

Corporate Social Responsibility